A sample report
This is what a business report looks like, section by section, for a made-up plumber, “Acme Plumbing” in Houston, TX. Every number and name below is invented for illustration. A real report is the same, with live data from the last 13 weeks.
1. AI visibility
The headline: of the AI answers about plumbers in Houston, how many named this business. The range shows how sure that is: AI answers vary, so a rate always comes with how many answers it rests on.
2. Sites AI reads, and whether Acme is on them
| Site | Cited in | Acme | What to do |
|---|---|---|---|
| yelp.com Directory | 41% | Listed | |
| angi.com Directory | 27% | Not found | Claim a free profile; add services and hours |
| houstonchronicle.com Local news | 12% | Not checked | Pitch a local story (draft included) |
Before answering, AI searches the web. These are the sites it read most for this market. Getting onto the ones it reads, where the business is missing, is the most direct way to be recommended more.
3. Website check
acmeplumbing.com: loads fine; no business details in a form AI can read (schema markup), no llms.txt.
Whether AI can read the business’s own site, in plain words, with the files to fix it built from the business’s own details.
4. Toolkit
- Listing kit: copy to paste on each site it’s missing from.
- Website files: llms.txt, schema markup, a pricing and an FAQ section.
- Outreach email and phone opener for the owner, written from these findings only.
- An action plan whose steps are measured before and after (Growth).
5. Trend, fact check and engines (Growth and Agency)
Week-by-week mention rate with its range, what AI gets wrong about the business against its own facts, and the rate on each AI engine separately.
The words used here
- Market
- One type of business in one city, e.g. plumbers in Houston, TX. Plans are sized in markets: every report runs inside one of yours, and you can swap one out each month.
- Report
- One run of a business report (how often AI names a business, where it ranks, the sites AI reads and which it’s missing from, plus the tools to fix it) or a market report (who AI recommends in a market). Reopening a past report is free.
- Answer
- One reply from an AI assistant (ChatGPT, Perplexity or Claude, web search on) to a buyer’s question. Every rate says how many answers it rests on.
Coming soon Free check first